Cookie policy

Last updated November 12, 2026

This policy explains the cookies and similar browser storage (like localStorage) used on thegrowthaware.com, why we use them, and how you can control them. It works alongside our privacy policy.

Your cookie choice

Currently: No choice saved yet. Necessary, functional and our own analytics storage stay on; marketing tools only load if you allow them.

What cookies are

Cookies and browser storage are small pieces of data a website saves in your browser. They let a site remember things, like keeping you signed in or recognizing a return visit.

The cookies and storage we use

TypeNameSet byWhat it doesHow long
Necessaryga_consentGrowth AwareRemembers your choice about optional cookies.Until you clear it
NecessarySign-in storageGrowth Aware (Base44)Keeps clients and staff signed in to the client portal and GrowthOS. Only set if you sign in.Until you sign out
FunctionalLeadConnector chat cookies & storageGoHighLevelRuns the chat window and keeps your conversation open between pages.Set by GoHighLevel, typically up to 1 year
Analyticsga_vidGrowth AwareA random ID that lets us recognize return visits and see which pages helped.Until you clear it; activity is deleted after 24 months
Analyticsga_sidGrowth AwareGroups the pages you view in one visit.Ends when you close the tab
Analyticsga_lastGrowth AwareTime of your last page view, used to start a new visit after 30 minutes.Until you clear it
Marketing (optional)Visitor identification cookiesIdentification partnerOnly if we turn this on and you click Accept: matches business visitors to professional contact details.Set by the partner

We do not currently use advertising pixels (such as the Meta Pixel) or third-party analytics like Google Analytics on this site. If we add them, we'll list them here and they'll be treated as optional.

Our pages also load fonts from Google Fonts. This sends your IP address to Google so the fonts can be delivered, but it doesn't set cookies.

How to control cookies

  • Use the buttons above, or the banner shown on your first visit when optional tools are switched on.
  • Clear cookies and site data for thegrowthaware.com in your browser settings. This also resets our visitor ID.
  • Block cookies in your browser. Necessary storage is needed for signing in, so the client portal may not work if you block everything.

More information

Read our privacy policy for how we use the information collected, or contact trevor@thegrowthaware.com.